Senior Product Designer · Toronto, ON

I make complex products
feel obvious to use.

I partner with product and engineering teams to simplify complex business problems through systems thinking, user-centered design, and AI-driven innovation. My work spans enterprise SaaS, procurement, trading, and emerging intelligent products.

Selected Work 03 Projects
Bryzos Request For Quotation
B2B Marketplace Desktop Web Procurement
Request For Quotation (RFQ) Workflow

Redesigned the RFQ workflow for industrial steel buyers managing multiple vendors and tight deadlines. Introduced folder organisation, urgency signalling for expiring RFQs, and a cleaner data table that reduced time-to-action on urgent quotes.

Real-Time Listings Negotiation
B2B Marketplace Negotiation Flow Desktop Web
Real-Time Listings Negotiation

Replaced email-based price negotiation with an in-platform offer and counter-offer system. Buyers and sellers can negotiate price, quantity, and delivery terms in real time — with a full negotiation history stored against each listing.

InTrade InEngine FX Trading Platform
Fintech Desktop Web FX Trading · Admin System
FX Trading Platform

Designed a real-time liquidity provider engine used by traders at global banks — bringing coherence across a trading workspace, pricing rules engine, order book, and full user administration system without disrupting workflows traders had built over years.

Protected case study. Password is on my resume.

About

I work best when things are genuinely hard to design.

Senior Product Designer based in Toronto with 10+ years of experience designing B2B marketplaces, trading platforms, wellness products, and e-commerce experiences. I partner with organizations to simplify complex systems, uncover user needs, and create products that are intuitive, scalable, and built for long-term success.

My work focuses on complex, data-rich environments where thoughtful design drives clarity, efficiency, and business impact. By combining user research, systems thinking, and close collaboration with cross-functional teams, I help turn challenging problems into products that feel seamless, purposeful, and easy to use.

UX Research & Strategy 10 yrs
Product Design 10 yrs
Figma & Prototyping 10 yrs
Design Systems 8 yrs
Usability Testing 10 yrs
B2B Marketplace 6 yrs
Mobile 8 yrs
Contact
New projects · Contracts · Roles

Let's build something worth using.

Open to consulting engagements, contract work, and senior design roles in Toronto or remote. If you're building something complex and need a designer who understands both the product and the process — I'd like to hear about it.